Marketing people are excited about telling us to use social media to boost our business. Facebook, Twitter and LinkedIn are just a few of the possibilities. The idea is to tell the world that you sell real estate or widgets or in our case the best value in 2 way radios.
We use all three of the afore mentioned social media choices but I’m not sure that it has caused us to sell a single radio. What we have done is reconnect with old friends and family.
LinkedIn was the culprit today. LinkedIn must mine contact information by cross referencing address books because this morning I got an email that had a long list of names with the query “do you know…Michael Persaud, Patrick Nolan, Barry Williams” and so on.
BARRY WILLIAMS! Bingo Bango! I haven’t talked to Barry Williams in years. Barry and I knew each other in Louisville in the 1980’s. Barry dated my sister-in-law, Christine. (She is the older sister of my former wife whom I no longer speak to, thank you.)
I remember Barry as a kind of a quirky fellow. Even today he describes himself as being cut out of the same cloth as Seinfeld’s, Kramer.
Barry was very active in the Louisville Jaycees back then. At one of the Jaycees dinner meetings some of the member put on skit based on Johnny Carson’s popular character The Great Carnac. Carnac was a “mystic from the east” who could psychically “divine” unseen answers to unknown questions. Carson would appear as The Magnificent Carnac wearing an oversized turban and sequined robe. Barry Williams recreated the role as the Great Bearnac and had friends calling him Bearnac for years later. Barry was great fun back in the day.
So I sent a “LinkedIn invite” to Barry and only a few moments later the phone rings and it is the Great Bearnac. We had a ball visiting by phone this morning.
Barry didn’t need 2 way radios and I didn’t need the doodads he sells but thank you very much LinkedIn.
On second thought maybe we could use some of the advertising pens, shirts, hats and other doodads the Great Bearnac sells.
If you need 2 way radios give us a call. Doing business with 2 Way Radio Express is easy.
Manzie R Lawfer